Website Strategy Session

Bring your website challenge and leave with a clear action plan

In this 60-minute video session, we’ll tackle that big website problem you’re stuck with — be it messaging, structure, or conversions.

Only 4 spots per month.

Minimal line illustration of a video call with people chatting

Not sure how to move forward with your website?

If your site isn’t bringing in your dream clients, but you’re not ready for a full redesign or audit, this is your first step.

You might be in one of these situations:

  • You’re launching a new offer and are unsure where to place it.
  • Your site feels scattered and you’re attracting the wrong clients.
  • You got a dozen conflicting opinions on how detailed your service page should be.

What happens if you stay stuck?

Without strategic clarity, it’s easy to fall into analysis paralysis. You spend hours tweaking pages without confidence about the direction.

The longer you wait, the harder it becomes to move forward:

  • Your offers stay hidden instead of helping your ideal clients.
  • Decision fatigue chips away at your energy and momentum.
  • Opportunities pass by while you’re second-guessing.

But you don’t have to figure it out alone.

Picture a website that finally works with you

Here’s what your personal action plan can do for you:

  • Confidence to make smart decisions that fit your offers, audience, and goals.
  • Time saved by getting focused, strategic advice tailored to your business.
  • More energy to focus on serving clients instead of tweaking your site.
  • A website ready to attract ideal clients and bring in revenue.

Meet your strategic thinking partner

Hi, I’m Stefanie. I’m a sustainable web designer, website strategist, and fellow solopreneur.

I help business owners who spend hours changing copy and shifting buttons. By following conflicting advice, they often end up doubting every decision. If that’s you, I’m here to provide the objective, expert input you’ve been missing.

I come from a business and user experience background. This helps me see your website in a strategic and human-centered way. It’s less about the look of your website and more about how people make buying decisions. That’s how we find the changes that will actually move the needle for your business.

Here’s what I know: As solopreneurs, we’re often too close to our own work to see it clearly. After all, it’s hard to read the label when you’re inside the jar. I often work with experts to get a fresh perspective. So I created these Strategy Sessions as a space for you to do the same.

If you’re ready for a clear, customized action plan, I’d love to work with you!

Stefanie and another person in an animated discussion

How the Strategy Session works

A focused, flexible approach that meets you where you are.

01

Book your call and share your focus

You’ll fill out a short form with your website and your biggest current challenge, so I can confirm it’s a good fit and I can help. Common topics include:

  • How do I guide different audiences to the right place on my site?
  • Do I need a long-form or short-form sales page for this offer?
  • Does my homepage clearly communicate what I offer?
  • Where should I place my new offer or lead magnet?
  • How do I structure a sales page that converts?
02

Get expert eyes on your site

Before our session, I’ll review your questions and your current site so we can dive straight into strategic solutions.

03

Strategize live

We’ll dive into your questions live via Google Meet. Think of it as a strategic AMA: bring one big challenge or a few smaller ones, and we’ll workshop solutions together.

This is a standalone service, not a sneaky sales call. You can take the plan and run with it, or we can chat about working together on a redesign or deeper audit — totally up to you.

  • Stefanie asked thought-provoking questions that helped me clarify the essence of my work, and provided a structure to enhance the user experience. This made the process of updating my website so much easier, and enjoyable. Highly recommend!
    Headshot of Caroline Harris
    Caroline Harris
    Career Alignment Consultant

What’s included

  • 60-minute 1:1 strategy call via Google Meet
  • A deep dive into your website structure, messaging, page layouts and next best steps
  • Focused, personalized guidance (no templates, no fluff)
  • Written documentation of our call

After the call, you’ll have:

  • Quick wins you can make this week
  • Strategic updates to implement in the next month
  • A long-term strategy to set up your website for success

Your investment

197 €

(one-time payment upfront)

Only 4 spots per month to keep the experience focused and high-quality.

Flexible booking policy

Please note: Because this is a one-off service, all bookings are non-refundable. But if you’ll need to reschedule, just let me know at least 12 hours in advance—we’ll find a new time, no problem.

Frequently Asked Questions

You’ll leave with clear, actionable recommendations. If you implement them, you should start noticing real improvements. We’ll define what success looks like for your specific challenge, and map out how to get there step by step.

No. This is a strategy session, not a done-for-you service. You’ll leave with clear next steps that you (or your current web designer) can implement. If you realize you’d rather not DIY it anymore, we can talk about what next-level support might look like.

Before you book, you’ll fill out the short intake form below to share your website and any questions you have. No extra prep needed beyond that!

Anything related to your website strategy: like site structure, page flows, messaging, or positioning. This call isn’t for tech troubleshooting (like domain settings or email issues).

No. The advice I give is strategy-first and works across all platforms, from Squarespace to WordPress, or whatever tool you’re using.

No problem. I’ll tailor my advice to your comfort level and skillset. If you later decide you want support to implement it, we can talk about your options.

You’ll get a checklist of the recommendations we discussed. With quick wins, short-term and long-term improvements. If you like, I can also send you a recording and/or transcript, so you don’t have to take notes.

No worries! Just let me know at least 12 hours in advance and we’ll find a new time. Bookings are non-refundable, but rescheduling is easy.

Still have a question? Get in touch. I’m happy to help.

Ready to gain clarity and move forward with confidence?

Book your Strategy Session in 3 easy steps:

  1. Fill out the form to request your slot.
  2. I’ll review your site to confirm we’re a good fit.
  3. You’ll get a calendar link and invoice for the upfront payment.

Let’s get started!

I use your data to answer your request and prepare our call. Read the details in my privacy policy