For Solopreneurs

Get unstuck with a focused 60-minute Website Strategy Session

One focused video session tailored to solopreneurs in the DIY phase. Bring your biggest website challenge—messaging, structure, or conversions—and walk away with a clear plan tailored to your business.

Only 4 spots per month

Not sure how to move forward with your website?

If your site isn’t bringing in your dream client, but you’re not ready for a full redesign or audit, this is your first step.

You might be in one of these situations:

  • Launching a new offer and don’t know where to place it.
  • Your site feels scattered and you’re attracting the wrong clients.
  • You got a dozen conflicting opinions on how detailed your service page should be.

What happens if you stay stuck?

Without strategic clarity, it’s easy for solopreneurs to fall into analysis paralysis—spending hours tweaking pages without feeling confident about the direction.

The longer you wait, the harder it becomes to move forward with purpose:

  • Decision fatigue chips away at your energy—and your momentum.
  • Your offers stay hidden instead of helping your ideal clients.
  • Opportunities pass by while you’re second-guessing.

The good news? You don’t have to figure it out alone.

Picture a website that finally works with you

Here’s what a clear, customized action plan to move your website forward can do for you:

  • Confidence to make smart decisions that fit your offers, audience, and goals.
  • Time saved by getting focused, strategic advice tailored to your business.
  • More energy to focus on serving clients—instead of tweaking your site.
  • A website ready to attract ideal clients and bring in revenue.

Meet your strategic thinking partner

Hi, I’m Stefanie — sustainable web designer, website strategist, and thinking partner for solopreneurs like you. With a background in digital product management and user experience—plus a strong understanding of sales psychology, I bring clarity, care, and strategic depth to every conversation.

As solopreneurs, we’re often too close to our own work to see it clearly. After all, it’s hard to read the label when you’re inside the jar. That’s why I regularly turn to peers and experts for fresh perspectives in my own business—and why I offer these Strategy Sessions as a space for you to do the same.

This isn’t just about quick fixes. It’s about making your website work smarter for you—so you can grow your impact with more ease and less second-guessing.

Stefanie and another person in an animated discussion

Not sure what to ask? Here’s what we can cover

Every session is shaped around your unique goals and stage of business.

We’ll spend 60 minutes focused on your most pressing website questions.

Common topics include:

  • How do I guide different audiences to the right place on my site?
  • Do I need a long-form or short-form sales page for this offer?
  • Does my homepage clearly communicate what I do?
  • Where should I place my new offer or lead magnet?
  • How do I structure a services page that converts?

This is your time—use it to get unstuck in the area that matters most to you right now.

You bring the questions. I’ll bring the clarity.

How the Strategy Session works

A focused, flexible approach that meets you where you are.

01

Book your call and share your focus

You’ll fill out a short form with your website and your biggest current challenge—so I can make sure it’s suitable and I can definitely help you.

02

Get expert eyes on your site

Before our session, I’ll review your questions and your current site—so we can dive straight into strategic solutions.

03

Strategize live

We’ll dive into your questions live via Google Meet. Think of it as a strategic AMA: bring one big question or a few smaller ones, and we’ll work out solutions together. Leave with a written checklist of next steps.

It’s a standalone service, not a sneaky sales call. You can take the plan and run with it, or we can chat about working together on a redesign or deeper audit – totally up to you.

What’s included

  • 60-minute 1:1 strategy call via Google Meet
  • A deep dive into your website structure, messaging, page layouts and next best steps
  • Focused, personalized guidance—no templates, no fluff
  • Written documentation of our call

After the call, you’ll have:

  • Quick wins you can make this week
  • Strategic updates to implement in the next month
  • A long-term strategy to set up your website for success

Your investment

200 €

(one-time payment upfront)

Flexible booking policy

Due to the nature of this service, all bookings are non-refundable. But if you’ll need to reschedule, just let me know at least 12 hours in advance—we’ll find a new time, no problem.

Only 4 spots per month to keep the experience focused and high-quality.

Stefanie asked thought-provoking questions that helped me clarify the essence of my work, and provided a structure to enhance the user experience. This made the process of updating my website so much easier, and enjoyable. Highly recommend!
Headshot of Caroline Harris
Caroline Harris
Career and Business Strategist

Frequently Asked Questions

You’ll leave with clear, actionable recommendations—and if you implement them, you should start noticing real improvements. We’ll define what success looks like for your specific challenge, and map out how to get there step by step.

No. This is a strategy session, not a done-for-you service. You’ll leave with clear next steps that you or your current designer can implement. If you realize you’d rather not DIY it anymore, we can talk about what next-level support might look like.

Before you book, you’ll fill out a short intake form to share your website and any questions you have. No extra prep needed beyond that!

Anything related to your website strategy—like site structure, page flows, messaging, or positioning. This call isn’t for tech troubleshooting (like domain settings or email issues).

No. The advice I give is strategy-first and works across all platforms, from Squarespace to WordPress, or whatever tool you’re using. It’s all about structure, messaging, and client journey—not tech.

No problem. I’ll tailor my advice to your comfort level and skillset. If you later decide you want support to implement it, we can talk about your options.

You’ll get a checklist of the recommendations we discussed. With quick wins, short-term and long-term improvements. If you like, I can also send you a recording and/or transcript, so you don’t have to take notes.

No worries! Just let me know at least 12 hours in advance and we’ll find a new time. Bookings are non-refundable, but rescheduling is easy.

Still have a question? Get in touch — I’m happy to help.

Ready to gain clarity and move forward with confidence?

Book your Strategy Session in 3 easy steps:

  1. Fill out the form to request your slot.
  2. I’ll review your site to make sure this is the right fit.
  3. You’ll get a calendar link and invoice for the 200 € upfront-payment.

Let’s get started!

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