Sustainable web design for solopreneurs
Get a website that positions you as the go-to expert in your field
reThink the Web is the one-person web design studio for coaches, consultants and service providers. Let’s partner up to co-create a website you’re proud to own and share.

Services
The reLaunch
Show up online as the expert you already are
You’ve outgrown your website and you’re done with yet another round of DIY fixes. The reLaunch is a done-for-you redesign to position you as the go-to expert in your field, attract right-fit clients, and give you full ownership of your website.
5–9 weeks • from €4,000
Website in a Week
Go from zero to launched in five days
You have an offer, but nowhere to send people. Website in a Week is a done-for-you one-page website: you get copy, branding and a website that can grow with you (minus the developer dependence). So that you can finally point to a place that’s yours when someone asks what you do.
5 days • €2,500
The Strategy Session
Get unstuck in an hour
You’re happy in DIY mode, but there’s one pressing problem where you feel stuck. Let’s meet for a focused video session to tackle your biggest website challenge. So you can leave with a clear plan what to improve tomorrow.
1-hour call • €200
Projects
Ethics.Coach: A website relaunch that lets clients feel the fit
Dror’s one-pager left people guessing what he offered and what he’d be like to work with. His reLaunch gives them a sense of both, before they ever book a call.
Read the full story →The old site asked visitors to figure out if we were a fit.
The new one? It helps you feel it.
— Dror Yaron, leadership coach
Two weeks to a website that looks and sounds like her
Megan had the expertise and the client results. What she was missing was a website that matched, however many drafts she wrote or AI versions she tried.
Read the full story →Stefanie turned copy I’d been sitting on for 8 months(!) into this beautiful site in just 10 days. Sometimes getting a professional in really is the best option.
— Megan McHaney, systemic team coach
IMMA Collective: A website that brings better-fit applicants
Lilli had built a community rooted in climate and social impact and new offers. Her website showed neither, so she spent discovery calls explaining both. Now the applications come from people who already fit.
Read the full story →I looked at the old and the new website today and it feels like such a transformation.
— Lilli Graf, founder of IMMA Collective
Ecoquent: A WordPress cleanup that gave Nicole her website back
Nicole’s site had already been made sustainable once, by another designer. Eleven plugins and daily security alerts later, she was afraid to touch her own website. Now she edits it herself, without wondering what will break.
Read the full story →First of all, a BIG thank you. I feel very well taken care of with you.
— Nicole König, communications strategist
Your strategic partner for solopreneur websites
Hi, I’m Stefanie.
When you partner with reThink the Web, you partner directly with me.
I’m not only a designer, but also a strategist and fellow solopreneur. I bring my holistic expertise (from business strategy to branding to sustainable web design) to every project. And I weave it into a structured process that my clients love. Removing the guesswork and guiding you from our first call to a successful relaunch.
Here’s what my clients say about working together
Make your expertise unmistakable — before you even speak.
Feeling lost in the sea of conflicting website advice that just wasn’t made for you?
The Website Shift is the newsletter for established solopreneurs who are done with a website that undersells their expertise.
Every Monday, you get one practical insight or perspective shift on the website foundations that make your expertise visible, credible, and profitable. Without trends, tricks, or tech overwhelm.
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Trusted by expert solopreneurs around the globe.